Re: recpt. on a 20A cir.
So, commercial slowing down for you, Shawn?
In general, I would tend to agree with Bryan's method, it's a good one.
Bob: where's the 1000 receptacle limit?
For myself, I tend to have a non-scientific collage of methods. If I walk into the upstairs of a 2200 sq.ft. two-story home, I'll tend to run 2 bedrooms to a circuit, the master suite on it's own, the hall, bath, stairs on it's own, unless it's small.
As the house gets larger, with more cans and receptacles, I'll tend to swing more to the "dozen holes per circuit" mentality. In general, the bigger a house gets, the more they're paying, so I wire accordingly.
If a house is a can bonanza, I will begin whipping out the calculator and exploring how deeply I can load dedicated circuits of cans. With the cans I use, their max rated lamp is 75W, which I will feed with a 15-amp circuit, and I assume the lights will be on for more than three hours, just to be safe.
So,
75W x 125% = 93.75 W per can
15a x 120V = 1800 W available
1800 / 93.75 = 19.2 cans per 15a branch circuit.
So if I throw twenty cans on a circuit, it could be well loaded but still hold just fine. In reality, at trim, we install 65 W lamps, so the circuit should never see that load anyway.
In the end, some soul-searching and gut feelings will be the ultimate answer to your question. Resi is a different ball of wax. Picture homes you've visited where people have a lot of toys (TV's, etc) and where they are. Load those areas lighter. Areas that will never see a cord in their lifetime, load them up. But there are no real hard-and-fast rules for how to proceed.