Because a rough approximation is often good enough.
The exact total load on a conductor or bus bar requires adding the individual load currents while taking into account things such a phase angle and distortion.
But simply adding up the RMS current for each load will give an answer that is pretty close with normal loads, close enough that you can reasonably know you are properly sizing the equipment.
Since the supply voltage is the same for all loads, adding VA is effectively the same as just adding current.
It's important to know that this is just a usually acceptable approximation, not exact truth.
Jon