Driving the van around on weekends

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Mule

Senior Member
Location
Oklahoma
That would be in a perfect world. Now if you have an accident pulling a boat with a company truck on a Sunday afternoon...you might have some explaining to do.:smile:

What? I was taking a client fishing....it was promotional !!!
 

Duke E

Member
Location
Washington
Gah! this happened to me. I didn?t have a truck big enough to pull my boat so I used the company issued truck. It did the job quite nicely.

I return from a long day fishing in Elliot bay only to find a note on my window. It read
?sorry I hit your rear tail light with my trailer? and continued to list contact information.
Mind you this Good Samaritan surely saw the bold logo on the side of my truck with my employer?s contact information.
What?s worse?..I didn?t even catch any salmon.
 

CopperTone

Senior Member
Location
MetroWest, MA
I don't generally drive my truck around on weekends for advertisement - seems a bit much. I do live on a main road and get a lot of calls from people who drive by my house and get the name and number from the lettering on the truck.
 
My company, my truck!

My company, my truck!

I drive my truck everywhere. It is used for business 6 days a week.
I drive it to church on Sundays too.

I park in the last parking stall, closest to the main road, for the best advertising. I don't know if it has paid off or not.

However, I had a contractor call me last week to look at some prints for an 8 plex custom condo / townhome unit. I think we're the only ones bidding it.
"Where did you find our advertising, kind sir?"
"I saw one of your trucks a few months ago. Then I saw one of your vans last week. I wrote your information down, and called."

This could be $25k in business.
If it is, I'd say the advertising worked great!

My service manager drives the van home every day. He even teaches at the local IEC. I allow him to take it there too... get lots of calls... not for business, but for JOBS!!! :smile::grin::cool:

I know my insurance agent. We have Farmer's. He says we are fine to drive the truck around. The van too...

In March, I will be going to Mexico to build a school and a house for missions work. We're taking the truck. I asked about that. The insurance agent told me we were ok... just buy insurance at the border. (We always do!).

So, I say, go for it!

Even if less than 5% of your business is from your vehicle, that's still a HUGE return.
Right now, we advertise on the internet, in the phone book, by word of mouth, on company apparel, and on our vehicles.

If I had to say about the price / performance: Word of mouth is the best, then vehicle logo / graphics, then company apparel, then internet, then phone book...

Referrals are our best source. Bar none... (Residential AND Commercial)
But the vehicle graphics... $2k on 2 vehicles... 1 time investment (so far anyway)... has a very good ROI.
Company apparel... $1k for over 80 pieces... guys wear them everywhere. Just got to get a good shirt / hoodie, and they will WANT to wear it.
Internet... needs constant attention... may be free money wise, but costs a lot of time... can be a good ROI.
Phone Book... maybe get 1:1 ROI... Maybe more... Maybe less...
 

Rewire

Senior Member
I cannot understand why some don't put grafics on their vehicles and trailers.We did company tees but stopped and went to a uniform service,my biggest fear with the tees was one day I would be watching an episode of Cops and would see an ex-employee draped over a patrol car with my logo on his back.Radio and internet have been our best returns as this is a resort area and the majority of our clients live elsewere.One thing to remeber if you drive your company truck and have an accident your health insurance company will sue your vehicle insurance company who will then sue your workmans comp.
 
...We did company tees but stopped and went to a uniform service,my biggest fear with the tees was one day I would be watching an episode of Cops and would see an ex-employee draped over a patrol car with my logo on his back...
I totally understand your fear. When the last 2 guys left, I almost asked for my shirts and hoodies back, for the same reason.

I have been hit up with the uniform service (multiple times now), but just can't justify it on a construction site. I only have 2 service guys, and it was going to get expensive there too...

Maybe we'll look into it this year.


...One thing to remeber if you drive your company truck and have an accident your health insurance company will sue your vehicle insurance company who will then sue your workmans comp...

ROFL! :grin::)... Can I get a piece of that??
 

LarryFine

Master Electrician Electric Contractor Richmond VA
Location
Henrico County, VA
Occupation
Electrical Contractor
I return from a long day fishing in Elliot bay only to find a note on my window. It read “sorry I hit your rear tail light with my trailer” and continued to list contact information. Mind you this Good Samaritan surely saw the bold logo on the side of my truck with my employer’s contact information.
Reminds me of a little story I heard Johnny Carson tell yeras ago:

A guy accidentally backs into another car in one of those California alleys where everyone in the neighborhood hangs out on balconeys and windows overlooking the alley. Naturally, there are plenty of witnesses, so the guy gets a pen and paper and leaves a note on the windshield of the car he hit:


"I'm sorry about hitting your car. Everyone watching me thinks I'm writing down my name and phone number, but I'm not.

"Have a nice day."
 
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