I'd have to look, but I think I have a little 300W one from my van, might even be smaller. Pretty much, all I use it for (and it's still handy) is recharging batteries when I am away from a regular source of power, or need the heater to keep the battery warm for charging.
When I changed jobs and started driving my personal car, I removed the ashtray and slid that little guy in it's place, it pretty much looks like it belongs, and only took a few minutes to add a 12VDC outlet behind the radio to power it. If it dies, I slide it out, unplug it, and slide another one in.
I think it just depends on the needs of the user.