The arc flash labeling starts at 1000 amps and the arc flash reduction rule starts at 1200 amps,
It is my opinion that the "applicable industry practice" will require the actual incident energy level and arc flash boundary on the equipment. The NEC wants to require you to use the 70E label, but the NFPA rules do not permit on NFPA document to require the use of another NFPA document, hence the "applicable industry practice" part of the rule. If there is another "applicable industry practice", you could use that, but I don't think that there is another.
110.21(B) does not require any specific information. It simply provides requirements as to the type and installation of labels that are required by other code sections.