Hitli? Never heard they were in this business until now.
This entire product line was for years ONLY available from Nelson FireStop, called the MCT for Multi Cable Transit.
http://www.nelsonfirestop.com/
It was developed after WWII for fighting ships to prevent fire propagation through bulkheads along cable insulation. Rox became their only competitor in the late '80s, now it appears that lots of people have jumped on the bandwagon. I preferred the Rox system because it used the peel-and-stick layer method to create the correct opening size for your cable. Nelson required that you buy a pre-made block that had the correct size hole to start with, meaning you had to have lots and lots of blocks on hand for a project.
In general though, these systems are a little overkill for most building applications. The only time they should be considered (IMHO) is when you will be changing, adding or removing cables though walls on a semi-regular basis. If it's a one-time penetration, the putty is a lot easier to use. The other time to consider using MCT type systems is when one side of the wall is pressurized or otherwise sealed, such as clean rooms or sanitary facilities where pressurized wash down of the walls is possible.