One of the hand books or EM&C magazine had a picture of the ground wire ran right up the wall to the outlet.
I have saw it done that way several times. Sorry my hand books are not here.
As for running the ground individually, its mentioned in 250.134. b exception 1. It is likely mentioned else where, too.
If any one has a handbook 99, 02, or 05 I'm not sure which one it is in. But the diagram was in the same area with marking a gfci protected outlet "no equipment ground" Maybe around 406 some where.