No. It is just power. Nothing apparent about it. Just power.So the correct statement would be instantaneous current times instantaneous voltage is instantaneous apparent power at every instance,
For sure, if you look at a whole cycle you can determine other relationships.
If you take a purely reactive load, the instantaneous current times the instantaneous voltage gives you the power at all instants.
But you need to take whole cycle values to determine real, reactive, and apparent components.
Thus, instantaneous apparent power is a meaningless term.