Basing your pricing on true costs is outrageous.
No one does that. You have to base your pricing on what others are charging.
Going to Waco this week end mr electric
- Thread starter nafis
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No one does that. You have to base your pricing on what others are charging.
Basing your pricing on true costs is outrageous.
No one does that. You have to base your pricing on what others are charging.
oops...back to the dungeon for me...so sorry
Another thing. Don't buy nice trucks with nice graphics. Don't spend money on nice advertising & marketing. If you do, you'll have to overcharge your customers to pay for it.
You need to be driving around in beat up old rust buckets with magnetic signs stuck to the side. Limit your advertising to business cards you print yourself and the only marketing you need is word of mouth.
I don't buy anything I see advertised on TV. How do you think these companies pay for those expensive TV ads? They pay for them with their outrageous prices and by overcharging me.
bradleyelectric
Senior Member
- Location
- forest hill, md
outrageous= true costs. That's what he meant.
Sorry I was so slow with that 1. I was a little boggled at what I charge.
peter d
Senior Member
- Location
- New England
Are you doing any seminars? It sounds like you could sell that business plan for big bucks, just like Mr. Electric sells their franchises.
NolaTigaBait
Senior Member
- Location
- New Orleans,LA
aline, you are right, the only advertising ive ever used is woed of mouth and business cards...these methods work great for me...but, every market is different
bradleyelectric
Senior Member
- Location
- forest hill, md
Do you strive to be the highest priced EC in the area or mid pack?
more importantly....how many employees do you have? how many do you want to have? what is your average job in man hours? 2? 20? 200? 2000?
these things all matter...
nolabama
Senior Member
- Location
- new orleans la
never heard of mr electric
NolaTigaBait
Senior Member
- Location
- New Orleans,LA
what does this mean?
NolaTigaBait
Senior Member
- Location
- New Orleans,LA
i strive to make a profit...im a one man shop....i price my jobs on what I want to make...
NolaTigaBait
Senior Member
- Location
- New Orleans,LA
nola, i think theres a "mr.sparky" here...
bradleyelectric
Senior Member
- Location
- forest hill, md
True. You need a totally different marketing approach to 2-20 hour jobs than 2000 hour jobs. The only thing similiar is you need a system to be efficient. The systems for these different markets are different though.
and that is why WOM works for you...more power...try running 10 trucks on WOM...not possible for resi service...new construction yes, service no....
exactly...but you are not running 10 trucks, with a 2 man hour avg job length, but word of mouth...
I can run 30 people without advertising, if I bid and win 5 jobs a year...but when I need 30 calls a day to keep 10 trucks working...Word of mouth won't cut it...
NolaTigaBait
Senior Member
- Location
- New Orleans,LA
ok, and?????...i was just saying that it works for me...did i offend someone?
bradleyelectric
Senior Member
- Location
- forest hill, md
There are different marketing technics to being a mid pack priced EC than a high priced EC.
NolaTigaBait
Senior Member
- Location
- New Orleans,LA
genius, i know that there are a million differnet ways to run a business..a guy made a comment, and i said that he was right- based on my experience
nolabama
Senior Member
- Location
- new orleans la
if there is a mr sparky here i have never heard of them - i have never seen a commercial, print ad , or radio ad - and i pay attention to that sort of thing - if one was joining a franchise i would think that advertising should be part of it - note: a quick fone book check shows no mr sparky or mr electric
NolaTigaBait
Senior Member
- Location
- New Orleans,LA
i saw a van somewhere off of metairie rd. and i sae an advertisement at papworth and vets
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